Product & Marketing Department
Driving Growth, Innovation, and Collaboration Across the Organization
We connect teams, data, and strategy to create meaningful impact. From internal product launches to cross-departmental campaigns, we enable better visibility, communication, and engagement across all business units.
🛍️ Announcement
🖤 Black Friday Bonanza — Jollof.Com
The countdown is on! Jollof.com is turning up the heat this November with our biggest sales event of the year — Black Friday Bonanza. From November 1st to 30th, all our microsites will feature unbeatable discounts, exclusive bundles, and special offers designed to give every shopper a reason to celebrate.
Whether you're exploring Jollof Food for irresistible meals, upgrading your lifestyle through Jollof Store, or snopping for movie tickets on Jollof Movies, grabbing event deals on Jollof Events, or planning your next getaway with Jollof Apartments — there’s something for everyone. It’s our way of saying thank you to the customers, partners, and teams who keep our ecosystem thriving.
As part of our internal community, you’ll also enjoy early access privileges, special staff-only vouchers, and sneak previews of upcoming offers. So, gear up, spread the word across your teams, and get ready to experience a month-long festival of deals, flavor, and excitement — the Jollof way!
Explore Black Friday Deals →Our Mission & Core Functions
The Product & Marketing department drives company growth by crafting strategies that connect innovation with market needs. We collaborate across departments to ensure consistent messaging, effective campaigns, and measurable business outcomes.
Product Strategy
Aligning market insights with business goals to build products that solve real problems.
Brand Communications
Creating clear and consistent internal and external messaging across all channels.
Campaign Management
Coordinating cross-functional initiatives to promote projects and foster engagement.
⚙️ Product Development & Management
We design, build, and optimize the products that power Jollof’s digital ecosystem — ensuring seamless user experiences, innovation, and continuous improvement across all platforms.
Product Strategy
Aligning market insights, customer feedback, and data to guide the development of impactful, scalable products.
Innovation & Research
Exploring emerging technologies and experimenting with new ideas to build the future of digital interaction across all Jollof brands.
Experience & Quality
Every feature, every flow, and every release undergoes rigorous testing to ensure the best experience for our users and partners.
🌐 Featured Initiative
The Product Team is leading Project Jollof — an ambitious effort to
unify all digital experiences, streamline microsite performance, and create a single, human-centered platform
that connects customers, partners, and products under one ecosystem.
From marketplace enhancements and seamless checkout flows to shared authentication and real-time data insights,
Project Jollof is setting the foundation for how our teams collaborate, innovate, and deliver exceptional value
across every Jollof touchpoint.
🎉 Events & Highlights
View All Events →
Jollof 3-in-1 Event for Kids
A fun-filled learning and play experience featuring creativity, games, and tasty treats for the little ones. Running throughout the year — a Jollof community favorite!
See Details →
Beach Rave — Sponsored by Jollof Events
Get ready for sun, sand, and sound! The Jollof Beach Rave brings music, food, and fun vibes to the coastline. Join the energy this November.
Learn More →
Detty December Experiences
The most anticipated festive season is around the corner! Jollof Events is curating a lineup of concerts, pop-ups, and unforgettable experiences this December.
Stay Tuned →👥 Meet the Team
The people behind PnM at EBS — a team of builders, and thinkers driving innovation across our digital ecosystem.
Resources & Links
Building Better Products: End-to-End Product Development
Explore modern frameworks and agile workflows that empower teams to move from idea to launch efficiently, reducing cycle time while improving quality.
Read more →Modern Marketing Playbook: From Awareness to Loyalty
Learn how top marketing teams craft integrated campaigns, build strong brand identities, and use data-driven insights to boost awareness and engagement.
Read more →Growth and Customer Experience: The New Competitive Edge
Discover how customer feedback loops, retention models, and growth experimentation can power long-term product adoption and loyalty.
Read more →